A spirited leader with a thirst for life, Amanda has 15+ years of experience in creating powerful marketing solutions that stimulate business and growth success. She has held senior marketing roles in several multi-national organisations, including L’Oreal Australia, Lion Nathan, Heinz and Fonterra, before she founded Sea Salt Marketing in 2015. Over the last decade Amanda has helped 100’s of builders build thier brand and enquiry and is now considered a marketing expert within the building industry. Amanda adores the beach, travel and boat life – hence Sea Salt’s name – and can’t say no to a cheese board & wine.

Harry brings a deep commitment to process, strategy, and operational excellence, with a career built on turning complex marketing challenges into structured, scalable systems. Over the past 10 years, he has developed extensive experience in people management, leading teams across a range of industries, building the operational frameworks and processes that keep those teams cohesive, empowered, and consistently delivering value to clients and colleagues alike. Alongside this, Harry has spent years honing his craft in advertising and marketing strategy, working across both digital and traditional channels with clients spanning diverse categories and verticals, including FC Barcelona (Sport & Innovation), Essence Group (FMCG), and Shrapnel (Gaming). Outside of work, Harry can usually be found chasing waves and losing the occasional game of tennis.

Lilli is a strategic and creative marketing professional with more than three years’ experience planning, launching and analysing successful campaigns. As a dedicated client manager, she loves building strong client relationships and developing effective content strategies. When she’s not crafting compelling marketing campaigns, Lilli can be found by the beach, exploring the outdoors or spending quality time with friends and family.

Nick has spent close to ten years in account management, working across some of Australia’s biggest media companies, including Channel 7, News Corp and Broadsheet, as well as creative and digital agencies. At Sea Salt, Nick focuses on managing client relationships and understanding what each builder needs to get the best results from their campaigns, and to help grow their business. Outside of work, Nick reads by the beach in summer and follows the English Premier League closely, including the odd late night watching Arsenal.

Carter is a creative marketer with a strong background in brand, design and strategy. With experience as an Art Director and freelance designer, he brings a practical understanding of how strong creative and clear messaging drive real business results. He thrives on building trusted client relationships and translating big-picture goals into focused, effective marketing action. He is passionate about simplifying strategy, refining ideas and helping builders build brands that feel confident, cohesive and distinctive. Outside of work, Carter is usually drawing something, exploring Sydney’s food scene or playing Scrabble on his phone. He believes great marketing comes down to practice and consistency.

Our Virtual Assistant extraordinaire, Laura supports the team with administration to ensure a smooth and efficient experience for our team and our clients. With over 20 years’ experience in administration, communications and marketing across a variety of roles, Laura is a true “Jack of all trades” with a versatile skill set. Based in Palm Beach on the beautiful Gold Coast, Laura loves the beach lifestyle and takes every opportunity to enjoy all things nature.

Emily is our resident finance expert, taking care of all accounts and invoicing. Joining the Sea Salt team in 2018, Emily brings incredible expertise from her tax accountant career where she worked across a wide range of industries, including hospitality, trades and services, media, banking, and retail. She loves working with Sea Salt’s clients and is a keen learner of new technologies that simplify data management and streamline everyday admin. Emily aims to do this in life too – and as mum of two beautiful daughters, she puts this to the test every day! When she is not working on accounts, Emily loves spending time with her girls at the beach and outdoors, and enjoys exercising, immersing in nature, and in getting out in her garden.

Our resident expert SEO consultant based in Melbourne, with a passion for web technologies and the search industry. Working with Sea Salt since its inception in 2015, Shounak brings with him over 15 years of experience in web development and search engine optimization (SEO). Shounak’s expertise lies in achieving higher rankings for keywords on Google’s first page and has a particular interest and passion for the building industry. This, in turn, drives targeted traffic to help you grow your business. Shounak takes great pride in his ability to deliver exceptional results, ensuring our clients success in the online landscape.