Marketing built for residential builders.

Predictable lead generation, not guesswork. We work with established builders across Australia and New Zealand to turn an unpredictable pipeline into a steady flow of qualified enquiries.

ABOUT SEA SALT MARKETING

10 Years working with builders

Your work is good. Your clients are happy. But growth still depends on referrals you can’t control and timing you can’t plan around. Busy one quarter, quiet the next. When a client goes looking for a builder online, you’re nowhere to be found, and the builder with the sharper brand wins the job you should have had.

 

That’s the brand-quality mismatch. The build quality is there. The visibility isn’t.

OUR APPROACH

One focus. One system. Measured on what matters.

We do one thing: marketing for residential builders. That focus is why the strategy works.

MARKETING SOLUTIONS

Services

You don’t need six agencies. You need one that understands building, running the channels that bring builders work as one connected system

OUR PROCESS

One system. Built fast. Measured always

We get a working system generating enquiry within weeks, not months lost in setup. Each stage builds on the last.

Onboarding & strategy
Weeks 1–3 · we learn your business, map your ideal clients, build the strategy.
 
Build & launch
Weeks 4–6 · campaigns go live, nurture switches on, the system starts working.
 
Optimise
Weeks 7–8 · first data in, targeting and creative sharpened, weekly rhythm set.
 
Scale
Weeks 9–12 · budget moves to the best performers, first full report delivered.

PORTFOLIO

Case Study: RODA

When Roda Developments started with us in 2016, their pipeline was unpredictable.

 

Today they generate an average of 47 qualified leads a month at $6.69 each, and they get to choose which jobs to take.

 

“Once we started working with Sea Salt Marketing the stress of wondering when our next job would come in quickly diminished.”
David, Director Roda Developments
Increased Enquiry x 6
Increased Enquiry x 6
Since working with Sea Salt Marketing, we have increased our enquiry rate by 6x. Our company has tripled in personnel and our turnover has increased by 5x. Once we started working with Sea Salt Marketing the stress of wondering when our next job would come in quickly diminished, no longer were we handcuffed by the bare minimum in enquiry that we were receiving.

David, Roda Developments
Knowledgable
Knowledgable
Having Sea Salt take care of our marketing has taken immense pressure off McGowan Homes and has given us so much more confidence in our brand. We are regularly getting positive feedback about our marketing. Amanda and the team are extremely knowledgeable.

Jeremy & Christine, McGowan Homes
VERY PROFESSIONAL
VERY PROFESSIONAL
Amanda at Sea Salt Marketing has been able to create a significant increase in our online leads and improve the overall presentation of our operation ten fold. Prior to working with Sea Salt we had zero online presence but now see ourselves as a market leader in the local custom home built marketplace.

Brian, Cullen Building Group
Experienced Team
Experienced Team
The team at Sea Salt are experienced, knowledgeable and understand our industry, which is important to us to get the right results. They have a 'can-do' attitude, where nothing is too hard. Friendly and great to work with.

Brett & Anthea, Ramsay Builders
Multi-Prong Strategy
Multi-Prong Strategy
We've been working with Amanda and the Sea Salt Marketing team for over a year now and have been really happy with the service and results to date. Amanda took the time to develop a multi-pronged marketing strategy, specifically tailored to our business and target market. It's been refreshing to work with an agency that prioritises the client and is relationship focused.

Paul, Gentrify Homes
Exceptional Return on Investment
Exceptional Return on Investment
I have been with Amanda and the team at Sea Salt for close to three years. I have found their management, guidance and oversight of the marketing of our business to be exceptional. The growth of our business during this period directly correlates with my association with Sea Salt. The return on investment has been exceptional. I would recommend Sea Salt without hesitation..

Michael, Linear Design + Construct
Master Marketing Plan
Master Marketing Plan
We have used Sea Salt Marketing for quite some time. The master marketing plan that they use for our business is better than what we could have imagined, there are multiple avenues and strategies that they use to create a sales funnel for us. If you are need of any kind of marketing get in contact with them.

Ryan, Ozzbuild
Exceeded Expectations
Exceeded Expectations
I engaged Sea salt Marketing over 12 months ago and in that time they have exceeded my expectations with regards to branding through Social media. Sea salt have made social media an ease. They took the time to understand my business to post accordingly. Sea salt are always happy to suggest ideas and are always happy to take a call to discuss anything to do with marketing. There communication is second to none and I would have no issues in recommending Amanda and her team.”.

Fred, Spectrum Coach
Exceptional Return on Investment
Exceptional Return on Investment
When we started with Sea Salt I remember saying "I can't wait to see what it's like when the ’tap is turned on’ for leads"

Start of 2019 you came on and I've just checked my turnover

November 2018 YTD - $2,585,000

November 2022 YTD - $9,318,000

My turnover has increased 4x in the last 4 years. Thank you so much for helping me!!

Michael, Cunningham Constructions

Is your pipeline where you want it to be?

Download Our Construction Marketing Guide Now

We know your time is precious and dedicating even a little of that time to digital marketing is easier said than done. That’s where we come in – our mission at Sea Salt is to make marketing worry-free for builders, take the first step and download our free guide.